Advanced Technology Platform, Revenue Growth, Attract Top Investment Firm to All Web Leads

Posted on: Tuesday, June 10, 2008

AUSTIN, TX, Jun 10 (MARKET WIRE) -- All Web Leads, Inc. (, a leading web marketing firm that generates high-quality sales leads for insurance and financial professionals, has received a significant equity investment led by SSM Partners. The Memphis, Tennessee-based private equity firm has a national reputation for savvy investment in technology-driven entrepreneurial organizations. All Web Leads, profitable since it was founded in 2005, has had a more than 100 percent growth in revenues and profits each year.

"We've invested in the technology and healthcare sectors for many years," said Robert Covington of SSM Partners. "So, we understood right away the value that All Web Leads brings to insurance companies, agents, and consumers. We like the leadership they've demonstrated in the insurance vertical and think that the two young founders have created a fantastic company with even greater prospects."

Entrepreneurs Jim Waltrip and Ryan Patterson, who were in their 20s when they began All Web Leads, have built proprietary web architecture and systems to acquire quality data for resale to insurance agents and partners selling policies to consumers that are actively shopping for health, auto, life, home, long term care, disability, and annuities. All Web Leads also operates ( to connect insurance customers to affordable policies.

"SSM Partners' depth of experience with high growth technology and health care businesses will prove invaluable to our company's plans for strategic growth," said All Web Leads co-founder and CEO Waltrip. "We have everything in place now to accomplish our business and financial goals."

All Web Leads became a multi-million dollar business in its initial year ofoperation. Waltrip and Patterson used their backgrounds in software engineering and marketing to create a robust platform that solves a business problem for consumers while driving profitable sales for financial and insurance agents.

"Pay-per-click advertising and search engine optimization are puzzles that have to be figured out in order to succeed," said Patterson, a co-founder and Vice President of Web Marketing for All Web Leads. "The reason our leads are so good is because we have developed a unique set of technological protocols to connect quality online insurance shoppers with quality agents and advisors."

As part of the financial package, Covington, of SSM Partners, and Tom Hedrick of Dillon Joyce, have joined the All Web Leads Board of Directors.

About All Web Leads, Inc.

All Web Leads is a web-based company that connects financial and insurance agents to consumers who are actively shopping for investments or coverage for car, home, life, health, long term care, disability, and annuities. The company uses a proprietary system of web marketing, search engine optimization, and technology engineering to provide the highest quality data available in the lead generation industry. (

About SSM Partners

SSM Partners is one of the largest and most experienced private equity firms in the Southern U.S. Having invested in more than 50 companies across four private equity funds, SSM supports the development of high-growth businesses into market leaders. SSM invests primarily in expansion-stage companies. Most important, SSM seeks to partner with proven entrepreneurs to pursue large market opportunities with a unique or defendable business model.

Contact: James C. Moore Email Contact 512.300.9232 Copyright 2008, Market Wire, All rights reserved. -0-

Posted In: Press Releases

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