How agents can instill enthusiasm into their clients

Posted on: Friday, December 30, 2011

For insurance agents, a key aspect of the sales process is making sure their insurance leads are happy before, during and after the product they buy is purchased. In short, they need to be satisfied that the product they bought was the right one for them if they're ever going to turn to the agent again in the future.

To help ensure this happens, ProducersWeb offers a couple of tips agents should adhere to so they can inspire a sense of enthusiasm in their clients.

A crucial component of the sales process is making a conscious effort to reach out to the client after they've bought a particular product, whether it's health insurance, life insurance or an annuity, the source advises. By doing this, agents will be able to form a relationship with their insurance customers. These types of connections need to be nurtured, and agents can do that by going out of their way to get in touch with them.

Another way agents can inspire enthusiasm into their clients is by effectively dealing with problems. ProducersWeb says problem-solving capabilities are often overlooked. but by taking the time to listen to clients' concerns and asking them what they need can help instill a sense of enthusiasm and confidence in the client, as they will be able to rest assured that their agent has things under control.

Posted In: Insurance News, Sales Techniques

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