Life insurance sales is all about capitalizing on opportunities as they present themselves. With this in mind, LifeInsuranceSelling.com recently listed some scenarios agents should be aware of if they want to turn leads into sales.
For instance, the website says some clients who are considering buying life insurance worry they're throwing away their money if they outlive their policy. This is a great opportunity to introduce term life insurance to the client, the source says, because it contains all the things the client likely wants for a relatively inexpensive price - such as the death benefit, and an easy-to-understand policy description.
With millions of people still out of work, another opportunity to capitalize on are clients who have lost their life insurance benefits after being laid off. While this may seem like the worst time for a client to consider buying life insurance, the website says it's actually the most important time. Why? Because if they are the primary wage earner, an accident that led to their death could leave their family in financial ruin. Term life insurance may be the solution, according to the source.
Opportunities are everywhere and it's imperative for an agent to be able to identify them in life insurance leads.