All Web Leads Wins 5 LEADER Awards from LeadsCouncil, Including MVP

Posted on: Monday, February 11, 2013

Austin, Texas -- All Web Leads, a leading online sales lead generation company serving the US Insurance industry, is pleased to announce that it is the winner of top awards in five separate categories in the LeadsCouncil's 2013 LEADER Awards program. Of the 12 individual award categories in the Insurance vertical, All Web Leads brands won 5 of them including the coveted Most Valuable Partner award. The Awards are based on surveys of the industry's most prominent lead buyers, including many of the largest national Insurance carriers, regarding the leads and lead programs that performed best for their businesses.

The awards won by All Web Leads brands (All Web Leads and InsuranceLeads) include:

  • Best Conversion -- a measure of the Insurance leads that perform best in converting to policy sales.
  • Best Consistency -- awarded for the leads that offer the most consistent quality and performance.
  • Customer Service -- awarded to the provider that offers the highest quality and most responsive customer service organization.
  • Transparency -- for the program that provides the most information regarding sourcing and operates in a transparent fashion with customers.
  • Most Valuable Partner -- awarded to the company most frequently cited as a valuable partner in helping buyers to achieve business success.

In 2012, All Web Leads made lead quality the company's #1 priority; committing to greatly increase the information its customers received regarding how leads were generated. Customers responded favorably to these initiatives and to an article by CEO Bill Daniel describing immediate and long-term actions being taken to improve both quality and transparency.

"In 2012, All Web Leads made a promise to its customers and partners," said CEO Bill Daniel. "We promised to provide our customers with the information necessary to be good partners in achieving the best possible performance from the leads they purchase. Receiving five awards from LeadsCouncil is incredibly satisfying and provides real validation that we are doing the right things. We are not done but these awards tell me we are off to a great start."

"All Web Leads received more awards than any other individual company in the Insurance vertical," said LeadsCouncil Director, Michael Feree. "This is a significant accomplishment resulting from strong execution and industry leadership."

About All Web Leads

Founded in 2005, All Web Leads ( is a leading online sales lead provider for the U.S. insurance industry. The company delivers real-time, targeted, high-quality sales leads to top insurance producers. All Web Lead's technology-driven approach to online marketing helps bring together agents with qualified customers who are actively searching online for insurance products. The company's award-winning insurance lead programs, All Web Leads and, lead the industry in conversion, qualification and volume according to recent surveys. The company is headquartered in Austin, TX.

About LeadsCouncil

LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical. LeadsCouncil was created by the industry experts and evangelists whose ongoing mission both through LeadsCon and LeadsCouncil is to increase the size of the market and number of companies who leverage lead generation online. For more information, visit


Posted In: Press Releases

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