Auto Insurance Leads

Within the US P&C segment auto insurance represents the largest submarket, accounting for 31% of the overall marketing, due largely to the fact that auto insurance is required by law in most states. Consumers are actively looking for auto insurance policies that typically last 6 to 12 months, and they are conditioned by carrier advertisements to regularly shop online to save money, leading to high velocity shopping cycles. Leverage the AWL Customer Acquisition Marketing (CAM) technology to attract and engage more consumers resulting in more sold policies with quality auto leads and calls by AWL!

Auto Lead Pricing

We offer agents excellent value: (1) customers only pay for leads they receive, (2) we offer one of the lowest shared lead caps in the industry, (3) we leverage the power of advanced technology and an industry leading call center to build best-in-class quality into our Premium Leads and Calls.

Plus, we offer a fair and easy return policy for bad leads. We have won numerous LeadsCouncil LEADER awards, including MVP and Best Conversion Rate, two years in a row, as voted on by the industry's largest insurance lead buyers.

*Premium and Qualified Prospect Leads are automatically included, when available, as part of your mix for your selected lead packages. Calls must be added and configured separately in your account. Be advised that price determines priority when multiple agents captive with the same primary carrier are eligible.
In addition to the base auto lead price, we offer optional demographic and lifestyle filters at an additional charge. You're never charged for geographic filters.

Lead Package Details

Preferred PlusPreferredStandard PlusNon-Standard
Age 25+ 22+ 20+ Any age
Insurance Currently insured and continuously insured for 1 year or more Currently Insured May be insured May be insured
License Licensed driver Licensed driver Licensed driver May be a licensed driver
Accidents & Tickets No at-fault accidents 1 ticket or less Up to 1 at-fault accident OR 2 tickets (not both) Up to 1 at-fault accident OR 2 tickets (not both) May have at-fault accidents and tickets
Major Violations No DUI, SR-22 or major violations No DUI, SR-22 or major violations No DUI, SR-22 or major violations May have DUI, SR-22 or major violations

Sample Auto Insurance Lead

Contact Information
Name: John Doe Currently Insured: Yes
Email: Current Provider: Blue Cross Blue Shield
Daytime Phone: (512) 555-1212 Covered For: More than 3 years
Evening Phone: Policy Expires: 08/01/2009
Street Address: 123 Main Street
Location: Austin, Texas 78704
Name John Doe Education: High School
Birthdate: 08/04/1976 License State: Texas
Age: 32 License Status: Active
Gender: Male Filing Required: None
Relationship: Self Age When Licensed: 16
Marital Status: Single Credit Standing: Good
Occupation: Legal Residence Ownership: Own
Student Discount: No
Vehicle: 2006 BMW M3 Restraint Type: Dual air bags front, head and
VIN: WBSBL934*6******* Security System: Active Disabling
Primary Driver: John Doe ABS: 4 Wheel Standard
Ownership: Owned Salvaged: No
Primary Usage: Commute Comprehensive Deductible $500
Work/School Distance: 12 Collision Deductible $500
Annual Mileage: 10,001 - 12,500
Storage: Private Garage
Driver: John Doe
Incident Type: Ticket
Description: Speeding
Incident Date: 1/2005
Coverage Amounts
Bodily Injury Liability: $50,000/Person, $100,000/Accident Uninsured Motorist Property Damage: Yes
Property Damage Coverage: $25,000 Towing Coverage: No
Uninsured Motorist Bodily Injury: $50,000/Person, $100,000/Accident Rental Reimbursement: No

Filters - Auto Insurance Leads

Package Customization
Free Geography Premium Quality Multi-line High Risk
Receive only leads in areas that make sense for your business Receive only our highest quality Premium and Qualified badged leads Receive only prospects who own a home or multiple vehicles Receive only prospects without insurance and with accidents or major violations

Auto Lead Customer Testimonials

"In the past 3 years we have used several lead companies for our auto insurance leads. AWL has been our main source for writing hundreds of new auto policies each year. As of today we only use AWL for our Internet auto leads and will continue to use their quality leads, great service and great price."

- Kevin Conroy Smith, Agent

"AWL was the only company we saw instant results from. After wasting time and money I decided to focus on AWL and they are the only company I am using. My auto production has increased and I plan on increasing my lead order per day to get a better bang for my buck. I am very happy with their service - quality!"

- Nelson Karpeh, Agent

Still Have Questions?

Give us a call at 1-888-522-7355 ext 1
Our offices are open from 8:00am-5:30pm CT, M-F.

You can also visit the About Us, How It Works, and FAQ pages.

Ready to purchase AWL Auto Leads and Calls

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